Slop City

Whoa, Jackson. I think everybody’s getting pretty goddamn sick of these AI-generated ads and flyers. You see ‘em everywhere. Restaurants, plumbers, landscapers, you name it. Every other stand at the Big E had a big ugly AI graphic this year. And you can’t scroll through Facebook without seeing a dozen of them.

 

They all look the same. Block letters, a bunch of lousy graphics crammed together. A graphic designer’s nightmare. And everybody thinks they’ve got themselves a good ad. They don’t. Just take a look at any of the comments under them on Facebook. “AI slop.” “More AI garbage.” People can't stand it, Sansabelt Sibilia.

In my business, good design means a lot. Along with original ideas. That’s the whole point of advertising. To stand out. Not to look like everybody else.

And you know what? Even amateur design is better than this horse manure.

 

I got a kick out of this ad a local massage therapist posted the other day. She was sick of all the AI ads, too. So she took a piece of paper and a blue pen and drew some stick figures. Nothing fancy. But it had personality. Which is more than I can say for the other ads I saw that day.

I get it. Not everybody has the time or money to have an original ad or poster designed. But for crying out loud, do something different. Take a photo. Draw a picture. Have your kid make a sign. Anything but this stuff.

And here’s another thing. I bet a bunch of AI-generated Christmas cards are going to be landing in our mailboxes in the next month. Who the hell wants to put on the mantel? Give me a crooked photo of the kids in front of the tree any day.

Keep your dukes up.


 

If you know someone who’d like these ditties in their inbox every week, have ‘em shoot us an email at darbyo@darbyobrien.com and we’ll add ‘em to the list.

 
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